Mark Roberge | Stage 2 Capital
How AI is rewriting startup growth playbooks
B2B
AI, Marketing Operations
Marketing Consultant
Artificial Intelligence, Sales Enablement, Growth Marketing
Most AI pilots fail because founders layer features onto old playbooks instead of rebuilding revenue architecture. Mark Roberge, co-founder of Stage 2 Capital and former founding CRO at HubSpot who scaled from $0 to $100M revenue, explains how AI compresses traditional sales cycles and enables systematic growth. He breaks down the four-phase abstraction from AI-supported…
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